Richard K. Miller & Associates (RKMA) Market Research reports “publishes 12 biennial reference handbooks that support MBA, marketing, hospitality management, and sports management curricula.”
RKMA have extended a trial offer to evaluate the e-books in the collection. A list of titles can be found here: www.rkma.com/reports.cfm
If you would like to set up a trial, please contact Crystal Johnson (cjohnson@tusculum.edu), extension 5801.